“Curiosity about life in all of its aspects, I think, is still the secret of great creative people.”
– Leo Burnett
I seek to remain curious. It keeps one emotionally supple, intellectually new, and spiritually bright. Without curiosity, there is a perpetual limit to everything you encounter. Curiosity breaks limits.
At work, I ask myself a million questions – all passing through the filters of experience, skill, art, and love for what I am doing. From those questions come form … direction … a “raison d’être” for every element – no matter how small or large – so that it fits together behind some sort of idea and feels like there is a mind at work and a heart at play.
Curiosity fuels that process more than anything else – it helps avoid cliche, gives depth to work, and improves existence in increments relative to the depth of one’s curiosity.